Evaluate the strengths and areas of improvement of your sales organization
Mercuri International’s Sales Strength Analysis™ helps to understand where the sales performance of a company really comes from through 7 general Key Performance Indicators (KPIs) and other important indicators selected among 43 possible ones.
The 7 general KPIs are…
- Market strategy
 - Sales strategy
 - Customer portfolio management
 - Sales activity efficiency
 - Customer interaction efficiency
 - Competence management
 - Operational excellence
 
The benefits of the Sales Strength Analysis are…
- Overview of the strengths, weaknesses, opportunities and threats of your sales function
 - Clear and tangible recommendations for actions to be taken
 - Higher commitment to, and better execution of, your market strategy
 - An evaluation of the return on investment of various development efforts
 - Quick wins (turnover, margin) with same or less capacity
 
