Learn how Mercuri International helped a client that needed to move from a reactive sales process in the world of photography to a proactive sales approach in the competitive phone market.
Read next

| 2 min read
Turning trade fair presence into tangible business growth for agribusiness
A leading player in the agricultural sector had a long-standing tradition of attending top global trade fairs. However, year after year, its investment failed to deliver improved customer satisfaction or measurable ROI. The company turned to Mercuri International for targeted training support.

| 2 min read
Implementing Value-Based Sales training for AHI Carrier
Mercuri International’s value-based sales training for AHI Carrier proved to be a transformational initiative, shifting the mindset of service engineers from transactional responders to proactive advisors. Sales performance increased by 25% in the first year following implementation in Greece.

| 7 min read
Commercial negotiation training: a case study from Banque Populaire Bourgogne Franche-Comté
In an ever-evolving banking world, where client expectations are increasingly sophisticated, Mercuri International is supporting the teams at Banque Populaire